Database Services and Fulfillment
Well-defined targets and priorities are key to the success of any direct response program. We work with our clients to create the best database to meet their goals. We can merge/purge data as well as sort data based on city, state, market segments and historical bookings. We can also sort by up to 250 Dynamic search fields. Recognizing that your results are only as good as your information, we audit our Group and Travel Agent Databases quarterly and our consumer databases every 24 hours.
We provide profiled databases by market segment for direct mail and e-mail programs, including:
● Meeting planners (corporate, association, incentive, SMERF, and independent planners)
● Consumers (leisure, golf and business)
● Travel agents and agencies (profiled by leisure, business, tours, groups and type of travel booked - budget, first class and luxury)
● Business travel
Plus, our fulfillment services make your direct marketing efforts turn-key. EMG can distribute your existing promotional materials – direct mail, conference planners, postcards or e-mail creative – to our database or yours.